10001 results for 'core brand d'

Grow the Core offers a fresh approach to business growth, challenging conventional wisdom and providing a proven formula for success in recessionary times. By focusing on your core business,...

Boss Branding: Seven Ways to Craft a Legendary Brand Story by Sudhana SinghThis book offers practical guidance on building a successful brand, using the stories of seven ordinary people as case...

The Brand Gym: A Practical Workout to Gain and Retain Brand LeadershipThis practical guide demonstrates how brand management can boost business performance, providing inspiration for creating growth...

Brand Therapy: Practical Strategies for Pharma and Medtech Brands Brian D. Smith offers a comprehensive guide to creating effective brand strategies in the pharmaceutical and medtech industries. This...

Create an authentic and consistent brand strategy by focusing on your company's values. This book breaks down the process into three steps, covering brand identity, setting intentions, and...

The Social Brand: Transforming Your Brand to Win in the Social Era by Huib van Bockel. In today's rapidly changing media landscape, businesses are struggling to adapt and succeed in the social era...

Brand New Brand Restarting Your Business in a Time of Crisis and Transformation by Robert Klanten;Andrea Servert;Gestalten This book presents expert branding strategies for small businesses,...

Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding is a revised and updated sixth edition of a leading guide to branding fundamentals, strategy, and process. As the...

Existential Psychotherapy by Irvin D. Yalom is a foundational text in the field of existential psychotherapy. First published in 1980, this seminal work offers a methodology for helping patients...

Brand Elevation: A Proven Process for Becoming a Modern Prestige Brand Discover the key drivers behind successful brands and how to apply them to develop a winning brand strategy. This comprehensive...

A chance exposure at the Portsmouth Naval Yard sets off a desperate chase to recapture images that could change the course of history. Brand's unconventional moral compass is put to the test as he...

Discover the story behind Stüssy, a brand that has had a lasting impact on streetwear fashion. This book explores the history of the company and its founders, Shawn Stüssy and Frank Sinatra Jr, as...

Brand Fusion: Purpose-driven brand strategy presents a compelling case for companies to develop brands that deliver profit with purpose, are sustainable, and create mutually beneficial meaning. This...

Brand Atlas provides a comprehensive guide to branding for professionals who need to get up to speed on brand basics and marketplace trends. This valuable resource synthesizes key topics into...

Discover the tiny wonders of nature with Laura Brand's charming stories. From the intricate details of a hummingbird's visit to the sudden appearance of a pea shoot, this book invites you to slow...

Branding: A Very Short Introduction by Robert Jones The power of branding is undeniable. From iconic names like Coca-Cola and Nike to everyday products and services, brands are ubiquitous in our...

Discover a simple yet effective way to attract money into your life with this practical guide to magickal cashbook. Damon Brand shares his expertise on how to make magick work for you, revealing the...

Rethinking Prestige Branding: Uncovering the Secrets Behind Successful Brands What drives the success of prestige brands like Apple and Abercrombie & Fitch, despite breaking conventional marketing...

Brand Psychology brings together theory and practice from psychology, design, and marketing to demystify the brand development process. It explores the behavioral science behind brand building,...

Audio Branding explores the role of sound in shaping brand identity and enhancing consumer association. From branded ringtone tunes to audio branding for car unlocking sounds, this concise guide...

Create a brand toolkit for small businesses with confidence. Brand Yourself provides everything you need to know about creating a business brand, from strategy to design and personal branding. With...

Discover the iconic brands that shaped your childhood with Boomer Brands. This nostalgic book takes you back to Saturday morning TV shows, cereals, soft drinks and snack foods, cool cars and rock 'n'...

Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores how PR and branding shape our understanding of authenticity in today's digital landscape. This...

Fashion Brands: How Marketers and Branding Experts Turn Clothes into Objects of Desire. The fashion industry has undergone significant changes in recent years. Once exclusive to the elite, fashion is...

Nation Branding in Europe by João Freire provides an in-depth exploration of nation branding theory and practice within the European context. This book examines how countries build and manage their...

Wealth Magick: A System for Attracting Great Wealth Damon Brand reveals the secrets of a powerful magickal system for attracting great wealth, developed over thirty years by a group of occultists...

Brands like Coca-Cola, Harley-Davidson and Nike are more than just products - they're cultural icons that evoke powerful emotions and symbolism. But what makes them so special? How can companies...

For those who own a special clock that has stopped working, this comprehensive repair manual is a must-have guide. With hundreds of photos and diagrams, it covers all aspects of cuckoo clock repair,...

The Brand Book is a straightforward and practical guide to the fundamentals of brands and branding, making it easy for anyone in business to create their own powerful brand. With real-world examples...

Build a strong brand that drives long-term success. Shireen Smith's Brand Tuned offers a step-by-step guide to creating and building a brand that stands out from the crowd. Drawing from...

Brand Rewired: Connecting Branding, Creativity and Intellectual Property Strategy Discover how leading companies have transformed their brand creation process to add value to their business. This...

The Employer Brand: Bringing the Best of Brand Management to People at Work As companies seek to build strong relationships with their employees, the concept of employer branding is gaining momentum...

Building a brand that customers love is crucial in today's market, where consumers are constantly bombarded with marketing messages. In fact, only 1% of young people trust advertising, and yet some...

Global Brand Strategy: A Guide to World-Wise Marketing in the Age of Branding By Jan-Benedict Steenkamp In today's globalized business landscape, building a powerful brand that resonates universally...

Brand Metrics: Measuring Brand Efficacy Along the Customer JourneyThis book provides students with the key tools to assess brand effectiveness and awareness, enabling them to design effective...

International Brand Strategy: A Guide to Achieving Global Brand GrowthThis practical guide helps organizations build sales in foreign markets and maintain brand equity, providing a competitive...

Branded Protest explores the intriguing connection between branding and protest movements. This book examines how visual stimulation plays a crucial role in conveying messages and increasing the...

Designing Brands: A Collaborative Approach to Creating Meaningful Brand Identities By Robert Klanten, Mario Depicolzuane and Creative Voyage Gestalten, 2023, Hardcover, 272 pages. This comprehensive...

Brand Storytelling: Put Customers at the Heart of Your Brand StoryThis insightful guide helps you shift your brand's focus from self-promotion to customer-centric storytelling. By using narrative...

Designing Brand Identity: An Essential Guide for the Whole Branding TeamThis comprehensive guide provides a thorough understanding of brand identity, covering research, strategy, design execution,...

Learn how to create and maintain a successful brand for your business. This new edition of Branding For Dummies provides practical advice and step-by-step instructions to help you define your...

A fundamental shift has occurred in marketing and branding. Today's successful leaders focus on building a long-term platform rather than short-term strategies. This approach recognizes that branding...

Branded Lives: The Production and Consumption of Meaning at Work explores how brands shape our work experiences. This collection of qualitative studies examines employee branding as a new form of...

Building Brand Experiences: A Practical Guide to Retaining Brand Relevance by Darren Coleman provides a step-by-step guide to creating tailored brand experiences that drive engagement and improve...

Branding Television examines how the UK and US television industries have adopted branding as a strategy in response to changes in the media landscape. Since the 1980s, broadcasters have sought to...

Denim Branded Jeanswear's Evolving Design Details is an in-depth exploration of the history and design elements that shape the world of denim branding. From the 1870s to modern contemporary brands,...

As a modern entrepreneur, you need a clear vision for your brand and a way to communicate that effectively. Brand Brilliance by Fiona Humberstone provides a comprehensive guide to help you achieve...

Discover your authentic self and unlock the power of branding that truly represents you. Brand You is a guide to helping you develop a strong personal brand, one that aligns with your values and...

Decoding Branding: A Complete Guide to Building and Revamping Brands in the Age of Disruption by Royce Yuen is a valuable resource for businesses looking to revitalize their brands. As brand failures...

Building a strong brand is crucial to increasing your impact and getting the audience you deserve. Brand the Change offers practical steps to help you create a clear, compelling offer, develop unique...

Building a lasting relationship with customers requires more than just effective marketing. It's about understanding the collective consciousness of society and tapping into its power.This book...

This step-by-step guide helps you build a brand from scratch. You'll learn how to create a brand platform, devise a brand name, design your brand's identity, and craft your brand atmosphere touch...

Branded Entertainment: Dealmaking Strategies & Techniques for Industry ProfessionalsThis practical guide provides an in-depth understanding of the branded entertainment business, written in a...

A Brand Strategist's Note: Exploring Key Concepts in Branding and Marketing. For brand professionals seeking to refresh their understanding of branding and marketing principles. This book offers 70...

Understanding what makes a brand successful is crucial for business success. This comprehensive guide applies various criteria to form an effective brand strategy, featuring case studies from global...

Global Brand Management: A Guide to Developing and Managing an International Brand By Laurence Minsky and Ilan Geva, Kogan Page, 2019 Managing a global brand is no longer just about having a website...

Branding is often misunderstood as simply being about logos. However, this couldn't be further from the truth. Myths of Branding dispels these misconceptions and provides a deeper understanding of...

Creating Passion Brands explores how brands can ignite passion among employees and consumers to outperform their peers. Through case studies and interviews with successful belief-led brands, this...

Book branding is an essential resource for anyone looking to establish a strong brand identity. Radim Malinic's guide offers practical advice and real-life examples to help you navigate the process...

Brand Leadership: A New Approach to Managing Your Brand. The importance of brand equity has grown significantly in recent years, with many management fads coming and going. However, one concept that...

Breakout Brands: Why Some Brands Take Off and Others Don't Jared Schrieber's in-depth analysis reveals the key factors that distinguish successful brands from those that struggle to gain traction. By...

Unlock the Power of Your Brand with a Story-Based Strategy Discover how to create meaning for your brand and build a loyal customer base. This book explains a six-step process to help you unlock the...

Managing Luxury Brands: A Complete Guide to Contemporary Luxury Brand StrategiesThis comprehensive guide brings together insights from leading academics and industry experts to explore what makes a...

Strategic Brand Licensing presents a roadmap for companies to leverage brand value and expand into new markets through partnerships. This book explores the benefits and risks of brand licensing, how...

The Core Statutes on Company Law 2022-23 provides students with the key materials needed in a clear and concise format. Ideal for use in exams, these well-selected and authoritative texts are...

Building and maintaining a strong reputation and relevance in your personal and professional life is crucial for success. Garry Browne's guide, Brand New Brand You, explores how to improve your...

Citizen Brands: Putting Society at the Heart of Your BusinessThis book explores how companies can achieve success by putting society at its core. It delves into the interconnectedness of values,...

Build a Brand in 30 Days With Simon Middleton, The Brand Strategy Guru Create a lasting impression with your brand in just 30 days. This practical guide shows you how to establish a strong brand...

Strategic Brand Design offers a clear overview of developing brand identity from a marketing perspective. It aims to bridge the gap between marketer and designer by providing all the necessary...

The Branding of Polaroid: How We Beat Eastman Kodak and Its Little Yellow Boxes in the Marketplace Despite a Clunky Product and an Irrelevant Corporate NamePaul Giambarba, the first art director at...

The Four Core Framework by Shawn Coyne provides a comprehensive guide for writers to craft stories that resonate with readers. By understanding the four essential elements - Core Needs, Core Life...

Brand Islam: The Marketing and Commodification of Piety by Faegheh Shirazi explores how consumerism, global communications, and Westernization are driving the commercialization of Islam. Many...

The Core of the Sun by Johanna Sinisalo is a thought-provoking novel that explores a dystopian society where women are divided into two distinct groups. In this oppressive world, Vanna, a young woman...

I Am My Brand: A Step-by-Step Guide to Building Your Personal Brand Without ApologyThis practical guide provides achievable techniques and tools for women to build their personal brand, helping them...

Build your Bible IQ in just fifteen minutes a day with Core 52. This proven process helps you master the 52 most important passages in the Bible over the course of a year, providing a common-sense...

Tom Danielson's Core Advantage offers a simple and effective core strength program for cyclists. This comprehensive approach shows 50 essential core workout exercises that will build strength and...

Diana Palmer's Fire Brand is a gripping romance that explores the complexities of loyalty and attraction. When Gaby Cane returns to her past, she finds herself drawn to Bowie McCayde once more - this...

Brand Seduction: Unlocking the Power of Neuroscience in Marketing. In this groundbreaking book, Daryl Weber reveals the latest psychological and neuroscientific discoveries about how our minds...

Learn how to build and manage a successful brand in just seven days. This updated second edition of Brand Management In A Week provides a practical program on the principles of brand management,...

Boomer Brand Winners & Losers: 156 Best & Worst Brands of the 50s and 60s by Barry Silverstein is a fascinating exploration of iconic brands from the Boomer era. This book delves into the stories...

Brand Failures: A Riveting Look at 100 Major Brand Blunders Discover what makes global giants like Coca-Cola and McDonald's fail with their branded products. This book takes an in-depth look at the...

Luxury brand management has become increasingly complex in recent years, driven by economic trends, digital transformation, and shifting consumer habits. This comprehensive textbook provides a...

Duane 'Keffe D' Davis recounts the events surrounding the 1996 slaying of rapper Tupac Shakur, an experience that catapulted him to national prominence. As a former shot caller for the Southside...

Building Brand You! A Step-by-Step Guide to Building Your Personal Brand is a practical guide to resolving the challenges of personal branding in today's competitive world. With growing competition...

The Core Statutes on Criminal Law 2022-23 provides essential materials for students in a clear and concise format. Ideal for use in exams, these well-selected statutes offer a compact and easy-to-use...

The Smart Branding Book: Building a Profitable and Resilient Brand Dan White presents a concise guide to successful branding in today's fast-paced business environment. With clear and accessible...

Turn Your Enthusiastic Customers into a Powerful Marketing Force Brand Advocates is your most loyal and engaged customers, who don't just buy your products but also sell them for you. They are the...

Corporate Cancel Culture and Brand Boycotts: The Dark Side of Social Media for Brands explores the complex consequences of social media on companies from both an economic and reputational perspective...

The Core Statutes on Family Law 2022-23 provides authoritative materials for students in a clear and compact format. Ideal for use in exams, these well-selected texts are designed to be easy to use...

Athletes Are Brands Too: A Guide to Building a Personal Brand Beyond Sports This practical guide helps athletes at every level build a brand that can lead to success in life, regardless of their...

Unlock the power of purpose-driven brands and drive positive change in your business.This book presents a clear blueprint for defining and communicating a brand's purpose, aligning it with...

Building Strong Brands by David A. Aaker is a comprehensive guide to creating and managing successful brands in today's competitive business landscape. Drawing on real-world case studies from leading...

Brand health tracking is a crucial source of insights into brand performance and strategy. However, many existing trackers were designed before the principles outlined in "How Brands Grow" and...

Building Strong Brands by David Aaker provides real-world examples to demonstrate how strong brands have been created and managed. Aaker draws on cases from various companies, including Saturn,...

The Core Statutes on Intellectual Property 2022-23 provides students with the key materials needed in a clear and concise format. Ideal for use in exams, these well-selected and authoritative texts...

Building a strong brand in today's noisy world requires a deep understanding of human emotions and behavior. In "Follow the Feeling", strategy advisor Kai D. Wright shares five branding secrets...

The Core Documents on International Law 2022-23 provides authoritative materials for students in international law. This well-selected collection offers clear and compact coverage of key topics,...

Riding for the Brand Stories by Louis L'AmourThe American West was a land of opportunity and danger, where individuals could stake their claim and fight for what mattered. In these stories, Louis...

Understanding how brands work can be a complex and nuanced topic. This book provides an in-depth exploration of branding strategies and tactics.The authors, Ryan Wallman and Giles Edwards, examine...

This comprehensive analysis of branding theory and practice provides students and academics with a thorough understanding of harnessing communication to engage stakeholders. In the digital era,...