Furr, Nathan

Leading Transformation

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ISBN 13:
9781633696549
author:
Furr, Nathan
format:
HardBack
publisher:
Harvard Business School Press
language:
English
Publication Year:
2018
Pages:
256
Dimensions:
155 mm X 234 mm
Genre:
, Business, Management, Strategy,
Condition:
New
Availability:
Item usually sent within 5 working days
£24.37

Out of stock

Description

Leading Transformation: A Radical New Method for Creating Breakthrough Change This book introduces an innovative process for creating breakthrough change in organizations. Written by experts in leadership, neuroscience, and academia, it reveals a three-step method for overcoming human barriers to transformation. The process uses cutting-edge tools such as science fiction, cartoons, rap music, artifact trails, and neuroprototypes to help leaders overcome people's inability to imagine or react to what doesn't yet exist, override powerful habits and routines that prevent them from changing, and create compelling narratives about the organization's future. Successful companies such as Lowe's, Walmart, Pepsi, IKEA, Google, and Microsoft have already used this process to drive change. By applying these tools and techniques, leaders can confidently lead their organizations into the future, overcoming the human barriers that block change.

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